KFC Australia sparks online backlash with ‘NSFW’ spicy Tweet

KFC Australia is under fire for a raunchy tweet. (iStock)
Social media campaigns can be a dangerous game, but KFCs latest post may be the most disturbing one yet.
This morning, the fast food chains Australian branch tweeted the following cringeworthy photo.
KFC Australia slammed after extremely-NSFW image on Twitter https://t.co/tsXwkXIjBf pic.twitter.com/hIOSfsToBj
Daily Mail Australia (@DailyMailAU) April 15, 2016
The promo picture, which was pixelated in the original tweet, looks like a still taken seven minutes into a Pornhub Amateur video.
And no, the coming soon pun was not lost on anyone.
The reaction was immediate, with the definitely-NSFW post racking up more than 1300 retweets in an hour. Meanwhile, the Twittersphere has descended into a dark pit of awkward virtual side-eyes and even filthier puns.
“Finger Lickin’ Good” was gross, but this is absolutely disgusting, @KFCAustralia #rapeculture #boycottKFC pic.twitter.com/ZqqBA2rvZh
The Radical Feminist (@thirdwavefem) April 15, 2016
Really @KFCAustralia? What secret herbs and spices have your social media team been smoking? #KFC pic.twitter.com/n4Pgudy80y
Mike Hauser (@Hauser_Mike) April 15, 2016
There have also been accusations of sexism, with one person saying the chain has set women back 50 years.
Some are also suggesting that KFC Australia will be on the hunt for a new social media manager in the near future.
@KFCAustralia anyone looking for a job in social media, looks like KFC will be advertising a new role very soon.
David Kock (@stupidbomberfan) April 14, 2016
We are very sorry for our earlier tweet on H&S – we didnt mean to offend and removed it when we realised wed made an error in judgment.
KFC Australia (@KFCAustralia) April 15, 2016
In a statement to News.com.au, KFC said, This was a genuine tweet to launch KFCs new Hot & Spicy chicken products next week. It was not intended to offend and weve removed the image.